We increased our sales close rates by over
70%
and now your business can too.
Creating new ways to increase equipment sales is what we do. In 2019, we did three things that collectively increased our equipment sales close rates by over 70%. Now, we’ve bundled these three things into one powerful sales generator called, APPROVE, and it’s available to equipment sellers.
Here are the three ways APPROVE offers a competitive advantage and drives more sales:
1. Increase equipment sales by integrating financing at the point-of-sale
63% of equipment is financed, but very few suppliers promote financing at the point of sale. Presenting affordable monthly financing payments at the point of sale provides customers with attractive choices and gives your business a competitive advantage over suppliers that wait for custers to ask about financing. APPROVE integrates financing at the point of sale. Here’s how it works:
Calculation
Affordable monthly finance payments are automatically calculated based on your equipment sale price.
Presentation
Finance payments can be presented on your website with the APPROVE e-finance plug-in or on your quotes.
Application
Your customers can click one button and submit a simple digital application in seconds.
2. Satisfy customer demand for choices by delivering multiple offers from competing lenders
We’ve built a network of the nation’s top equipment finance companies that are ready to compete for your customers’ business. And when lenders compete, approval rates go
up, customer costs go down, and you get paid quickly...up front and in full.
Here’s how it works:
Application
Your customer clicks “Apply for Financing” on your website or quote and submits a 30-second application.
Competition
APPROVE lenders race to approve the application and the first three to approve it compete by presenting their best offers.
Selection
You and your customers review the competing lender offers and choose the best one. You get paid up front and in full.
3. Maintain visibility, control and influence throughout the entire process
The traditional financing process turns control over your sales opportunity to a lender and takes away your visibility and influence. APPROVE is built on a user friendly platform that enables you to track and manage every financing deal from start to finish. APPROVE is your custom-branded in-house financing solution that you are offering your customers - and you won’t have to send them to lenders’ websites anymore.
Equipment buyers want something that equipment sellers aren't giving them. This gap is also a huge opportunity for significant sales growth.
Find out what your customers want and how easy it is to deliver in this free eBook.
